I've blogged about making the right clothing choices quite a lot. I've also written about buying classic investment pieces that you can change or add accessories too so they last you a lifetime. That basic trench, a leather jacket, slacks and jeans, cashmere and wool plus I love talking about natural fibres.
I've also written about Fashion Revolution Day. On 24th April, 2013 1133 people were killed and over 2500 were injured when the Rana Plaza factory complex collapsed in Dhaka, Bangladesh. Social and environmental catastrophes in our fashion supply chains continue and we never hear about them. Fashion Revolution Day now happens on the 24th April every year to mark the anniversary of Rana Plaza. Fashion Revolution Day seeks to bring everyone in the fashion value chain together and help to raise awareness of the true cost of fashion, show the world that change is possible, and celebrate all those involved in creating a more sustainable future.
I was excited to be invited to A Sustainable High Tea with Nicole of The Helm Fashion Agency and Melinda Tually from Fashion Revolution Australia/New Zealand to talk about the Slow Fashion Movement. We boarded a very special boat from the Sydney Classic Charter Company from The Spit, Mosman - Ferguson Marina and, after learning about safety procedures, we broke off into two small groups to chat whilst enjoying a bespoke High Tea. It was good to mingle with a great crowd of like-minded influencers and simply relax.
We learnt about the life of a garment and discussed the value of clothes along with how to make yours last the distance. Hand washing was mentioned, along with making sure you can sew in order to alter items that you have to bring them into the now. We also discussed how not all cotton is made equal - the cotton picking method needs to be taken into consideration. Over a year ago I read a book called To Die For; Is Fashion Wearing Out the World by Lucy Siegle and became very passionate about being sustainable AND knowing where my clothes came from. The book highlights the urgent changes that need to be made by both the industry and the consumer to create a sustainable fashion future. Rather than push drab, ethical clothing, Siegle discusses that it is possible to be an 'ethical fashionista', simply by being aware of how and where (and by whom) clothing is manufactured. Being aware of this information can inform your choices when purchasing new clothing. Therefore you can be a part of the change that is desperately needed.
As a blogger I contribute to the ever increasing purchasing of new items of clothing. My fellow bloggers would understand and will agree that bloggers are expected to create outfits and inspire our readers almost every week. Outfit posts remain the most popular type of post in the blogging community. Some bloggers create outfit posts daily and have learnt to go shopping in their own wardrobes so they can put together new looks to photograph. The most popular posts on Fashion Blender™ are mostly outfit posts and I really enjoy putting them together. I choose to create outfits weekly rather than every day. My outfit posts are created from items I usually own and also items that I buy. These new items are items I will wear again. Bloggers are always on the hunt for new and exciting things to write about. This is why sponsored posts are so attractive, you can often borrow items and send them back.
Photos by Caleb Westwood.
So what can you do as a consumer for a more sustainable fashion future? You can improve your relationship with clothes by Hanging TEN at the Hanger. Nicole coined this phrase - will you wear it THIRTY times? Is it ETHICALLY made? Do I NEED it? You can also Take CARE of your Clothes. CHECK the care label. APPRECIATE your clothes. REUSE/REIMAGINE and be good to the ENVIRONMENT by hand washing or putting your washing machine on a cold cycle.